BraunPrizeBlog

And last, but not least here we have the BraunPrize winner presentation delivered by: Donn Koh!

I must say and as already touched in an earlier posting that Donn surprised me in many ways. When we’ve met for the first time at the “get in touch” dinner the evening before the BraunPrize forum I found him more or less jet-lagged as he’s just arrived from Korea and still needed to do some fine tuning to his presentation.

So during the morning rehearsal he had to simultaneously work on his presentation as well as participating in the discussions about the presentations of his colleagues. However the atmosphere turned out to be so cooperative that the rest of the group even helped him with hints and suggestions.

After all Donn developed the real final kick to his presentation during the lunch break before the ceremony when he added some great films about an early prototype of his chair in a kids hospital as well showing flash animations on the technical functions of the up and down aid mechanism built into the chair. By doing so he thoughtfully illustrated what the jury described as follows:

“LeapFrog’ not only supports the physical development, but also the independence and self-confidence of the child. It reinterprets a ‘painfully’ medical appearance with a product that appears to be caring and playful.”

So at the end of the day it has been no surprise that Donn turned out to be the winner of the finale. My hot tip was Franziskas entry, but as I’ve understood several jurors later on Donn’s concept addressed a broader and more “serious” range of issues. Later on in the Q&A part of the forum (a video will be shared later on as well) one questioner even suggested to transfer the idea of the concept to elderly/handicapped people as well.

In total and from my very own perspective I wouldn’t conclude that the BraunPrize can only be won with “serious” designs positioned in the area of medical health care. On the contrary the selection of the four finalists’ designs by the jury illustrated the variety of topics and objects “worth” to be a “BraunPrize Finalist”!

So now please welcome on stage: Donn Koh!

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